This service detects and quantifies the results of the communication strategy of one or more competitors and provides a comparison of these results in terms of media visibility and reputation.
What can be monitored?
- Public figures
- Advertising campaigns
- Instances of communication across different media
PurposeThe service is used by businesses, institutions, public figures, broadcasters and journalists who require detailed, impartial analysis of their competitors.
- Tailored research based on the client's requirements
- Option of integrating the service with each of these other Vidierre services: Logo/Claim Monitoring, Product placement, People, Advertising, Indirect Advertising, Social Listening, WOSM
- Complete, detailed reports on all of the analysed subject's media appearances
- Critical analysis of results based on the client's strategic directions
- Critical analysis of sources
Integration with other services